The Camden Watch Company, an independent British brand based in the heart of Camden founded by wife and husband team Anneke Short and Jerome Robert, has launched their newest design, the unisex No.27 GMT Edition. It is an homage to the rich maritime history of Greenwich and Great Britain in general. In 1880, Greenwich Mean Time become the legal standard time across the island of Great Britain and has since become the time upon which all other timezones across the globe are based.